Upselling
Upselling is a sales technique where a salesperson encourages a customer to purchase a more expensive version of a product or service than originally intended.
The goal is to increase the average order value and generate more revenue.
Example: A customer is interested in buying a basic smartphone, but the salesperson suggests upgrading to a premium model with additional features like a better camera or more storage.
Key points to remember:
Focus on value: Emphasize the additional benefits and value the upgraded product offers
Timing is crucial: Upselling should be done at the right moment in the sales process.
Customer-centric approach: Ensure the upsell is relevant to the customer's needs
Ethical considerations: Avoid pressuring or misleading customers.
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